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Following
the phenomenal success of their signature piece, the L’il Fraser Collection
baby wraps, the L’il Fraser Collection range is rapidly expanding so Lara
and Kate enlisted the help of David Koch and his team at My Business TV. Over a
number of weeks, Lara and Kate were interviewed by David Koch, Prue McSween and
Tim Pethick who provided valuable advice on their current product range, PR,
exporting, branding as well as building and expanding the company as the brand continues
to grow.
Airing
on Channel 7, 11am Sunday 23 July 2006, the My Business team followed L’il
Fraser to a number of their stockists currently selling the L’il Fraser wraps
and hats. They also filmed throughout the launch of their maternity range which
includes classic maternity long sleeve tops and maternity t shirts. At the time
of going on air, their growing number of maternity boutiques and stockists included;
Absolutely
Fabulous Maternity – The Junction, Newcastle
Babies Galore Warringah Mall
Babies Galore Gold Coast
Babies Galore Chatswood
Babies Galore Hornsby
Babies Galore Castle Hill
Babies Galore Randwick
Babies Galore Wentworthville
Bubba Love – Griffith
Essential Baby – Bronte
Kidsmart – Drummoyne
Magic Roundabout – Stanmore
Nest- Clovelly
Osh Kosh - Italian Forum, Leichardt
Lara and
Kate would like to thank all their retail clients for their ongoing support as well
as the very special Mum’s, midwives and parenting organizations who continue
to support and spread the word about L’il Fraser Collection. For further
information on the program and to see the profile on L’il Fraser Collection
go to
http://mybusinesstv.com.au/index.php?itemid=77
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